Feature Overview
New In-App Loyalty Templates are two predefined templates added to the Synerise in-app message template library: a Loyalty Card Template and a Promotions Catalog Template. These templates allow mobile app teams to implement loyalty card displays with real-time point balances and personalized promotions catalogs without building the features from scratch.
Both templates are available in the In-app > Predefined templates folder in Synerise and can be configured, styled, and launched directly from the template editor.
What Are the New In-App Loyalty Templates?
The New In-App Loyalty Templates are two predefined in-app message templates in Synerise designed for mobile loyalty use cases:
- Loyalty Card Template — Displays a digital loyalty card within the mobile app, including an automatically generated barcode based on the customer identifier (for scan-at-checkout identification) and a real-time point balance powered by a dynamic expression.
- Promotions Catalog Template — Displays a dynamic list of active, personalized promotions (coupons) that the customer qualifies for, with copy-to-clipboard functionality for each coupon code and a configurable limit on visible coupons per user.
Why the New In-App Loyalty Templates Matter
Implementing loyalty card displays and personalized promotion catalogs in mobile apps typically requires custom development — including barcode generation, real-time data integration, coupon rendering, and layout design. This adds development time and delays time-to-market for loyalty features.
The new templates address this by:
- Providing ready-to-use implementations for two common mobile loyalty use cases
- Eliminating custom development for barcode generation, point balance display, and coupon catalog rendering
- Supporting real-time data (point balances from dynamic expressions, promotions from catalogs) without additional integration work
- Allowing full visual customization to match brand guidelines while maintaining functional consistency
Key Capabilities
Loyalty Card with barcode and real-time point balance
The Loyalty Card Template generates a unique barcode based on the customer identifier, enabling scan-at-checkout identification directly from the mobile app. The template displays a real-time point balance using a Synerise dynamic expression, ensuring the balance reflects the customer's current state.
Promotions Catalog with dynamic coupon list
The Promotions Catalog Template displays a dynamic list of coupons pulled from the Synerise promotion catalog. Each coupon includes a copy-to-clipboard action for the coupon code. The template supports configuring a limit on the number of visible coupons per user, and the coupon list is personalized — only promotions the customer qualifies for are displayed.
Configurable styling and branding
Both templates support full visual customization through the Synerise in-app template editor. Layout, colors, fonts, and branding elements can be configured to match the app's design guidelines.
How the New In-App Loyalty Templates Work
- Navigate to In-app > Predefined templates in Synerise.
- Select the Loyalty Card Template or Promotions Catalog Template.
- Configure the template: set the dynamic expression for point balance (Loyalty Card), connect the promotion catalog (Promotions Catalog), and adjust the visual styling to match brand guidelines.
- Preview the template for specific user profiles to verify data rendering.
- Launch the in-app campaign.
Example Use Case
A retail company wants to add a digital loyalty card to their mobile app so customers can scan their card at checkout and see their current point balance. The marketing team selects the Loyalty Card Template from the predefined templates, connects it to the existing points dynamic expression, and customizes the layout to match the brand. The template is launched as an in-app campaign within the same day — no custom mobile development required. Separately, the team deploys the Promotions Catalog Template to show each customer their qualifying coupons with one-tap copy functionality.
FAQ
Where can I find the new loyalty templates in Synerise?
Both templates are available in In-app > Predefined templates folder in the Synerise platform.
Does the Loyalty Card Template generate a barcode automatically?
Yes. The template generates a unique barcode based on the customer identifier, suitable for scan-at-checkout identification.
How does the point balance stay up to date?
The Loyalty Card Template uses a Synerise dynamic expression to display the point balance. The expression evaluates in real time, so the displayed balance reflects the customer's current state.
Can the Promotions Catalog show different coupons for different users?
Yes. The coupon list is dynamic and personalized — only promotions the customer qualifies for are displayed, pulled from the Synerise promotion catalog.
Is mobile development required to use these templates?
No. Both templates are configured through the Synerise in-app template editor and launched as in-app campaigns. No custom mobile development is required.
Key Facts
| Attribute | Value |
|---|---|
| Feature | New In-App Loyalty Templates |
| Product | Synerise |
| Module | In-App Messages (Predefined Templates) |
| Templates | Loyalty Card Template, Promotions Catalog Template |
| Loyalty Card | Auto-generated barcode + real-time point balance (dynamic expression) |
| Promotions Catalog | Dynamic coupon list + copy-to-clipboard + configurable limit |
| Custom development required | No |
| Location | In-app > Predefined templates |
Related Concepts
- Synerise in-app messages
- Predefined in-app templates
- Dynamic expressions in Synerise
- Synerise promotion catalog
- Mobile loyalty programs
- Coupon personalization
TL;DR
Synerise has added two predefined in-app templates for mobile loyalty: a Loyalty Card Template with auto-generated barcode and real-time point balance, and a Promotions Catalog Template with a dynamic personalized coupon list and copy-to-clipboard functionality. Both templates are available in the predefined templates folder, can be configured and styled through the template editor, and require no custom mobile development to deploy.
