Synerise joined VTEX in the Retail Media area, with our native product already running on their technology. On the outside, a stand at B6-06. Inside, an alliance that had moved past partnership and become infrastructure.
Product recommendations, officially live on VTEX
The headline from São Paulo: Synerise's product recommendations officially launched on VTEX. We celebrated the moment with the people who made it happen — and showed visitors what behavioral AI as a growth engine actually looked like inside the VTEX ecosystem. No promises. Live, working, in real time.
Partners on the ground
Strategic partners dunnhumby and Infracommerce Latam were with us at the booth. Together, we showed what intelligent commerce infrastructure means in practice: behavioral data turned into personalized experiences across every touchpoint, the moment it matters.
The ecosystem is growing
You could feel it in every conversation, every meeting, every partnership that deepened. The booth stayed full across both days — partners, customers, and people curious about what intelligent personalization through customer behavior data can do for Brazilian commerce.
Two days in São Paulo, plenty of coffee, and a lot of business that actually mattered. Thank you to everyone who stopped by.
